Brand and web design for TT Group's new retreat in Joshua Tree, The Boundless. With pale hints of terra cotta colors and a cooling accent, we are able to highlight Joshua Tree's unique landscape and culture, while maintaining a sense of tranquility. The typography goal is to feel ethereal, yet modern, with a touch of unapologetic femininity.
The parallax in the web scroll creates a sense of motion while keeping the background minimal to showcase the space. The layout of the website aims to be easy to navigate and experience-focused.
